Wednesday, June 27, 2018

Unique Marketing Giveaways Guaranteed To Remind Your Clients Of Your Brand

By Christopher Smith


Succeeding in business means maintaining good relationships with clients and customers. In order to do this companies rely on their marketing departments to come with original and interesting ways to keep the company brand in the forefront. The idea that cheap pens and ball caps will do the trick no longer applies. Today's marketers are focusing on some unique marketing giveaways that incorporate technology with the latest trends.

Aromatherapy is a big trend. Some people have diffusers in every room of the house. The oils supposedly relieve stress and calm nerves. Instead of handing out full size diffusers, companies are offering clients a plug in version. The USB diffuser is imprinted with the corporate logo. This way every time a client plugs it into a laptop or other electronic device, he'll be reminded of the company that gave it to him.

More and more states are creating laws prohibiting drivers from using, or even holding, their phones while they are driving. The fines are beginning to mount, and the laws are going to be enforced. Smart marketers have decided these laws have created an opportunity to keep their company name and logo front and center every time a client gets in his car. They are handing out phone mounts that are attached to air vents to keep clients safe and legal.

Selfies are another trend that everybody seems to have jumped on. Depending on the demographic marketers are going after, selfie keychains can be great giveaways. There is enough room on the keychain for a corporate logo. In order to operate the selfie aspect of the keychain, you connect your phone to the remote and use the camera app to snap the picture.

Power bank juice boxes are another brand new advertising gimmick that is getting a lot of attention. The power bank is encased inside an actual juice box that has plenty of advertising space for all your corporate information. The power bank charges all your client's electronic devices with the company name and logo sitting right on top in front of them.

An old gimmick with a new twist is a bottle opener that is a replica of an old soda bottle. This item is inexpensive enough to be handed out to the general public at trade shows or stuffed into goody bags and given to clients at corporate events. A plastic food bowl, complete with utensils fitted into the lid, is another food gimmick that people will keep and reuse.

People are more concerned than ever before about germs. They sanitize everything they come in contact with. To capitalize on this phenomenon, companies are handing out small, imprinted bottles of sanitizer spray. The bottles have a contemporary look that people seem to enjoy. They're small enough to fit into pockets and purses.

It's important to keep your company name in front of your customers. There is a lot of competition for their business. Giveaway gimmicks may seem corny and old fashioned, but they are still being used because they are effective and time tested.




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